Are Microsites Right for Your School?
A college or university’s website has the tricky challenge of simultaneously communicating with several audiences, including alumni, faculty, parents, and many variations of present and future...
View ArticleGoogle+ for Student Recruitment
About a year ago we shared a blog post with some great tips about getting your college started on Google+ for its student recruitment opportunities. At that time, surveys showed only 9 percent of...
View ArticleINFOGRAPHIC – 4 Reasons Why Higher Ed Institutions Must Invest in SEO
For all the benefits of search engine optimization (SEO), it seems some higher education institutions still need to be convinced why it is so important in gaining visibility for your school. Today’s...
View Article3 Key Areas to Update, Upgrade, and Upscale Your School’s SEO Strategy
How often do your review your SEO strategy? While certain SEO best practices-such as well indexed, quality content, and strategically integrated keywords- will always help ensure good visibility on...
View ArticlePerform an Education Marketing SEO Health Check in 5 Simple Steps
In a competitive area like student recruitment, the quality of your SEO strategy can be the difference between success and failure. No matter how good your programs, web content, and recruitment...
View ArticleHow to Improve Local SEO for Student Recruitment
Location has long been an important part of search – people want to know about the good things that are close to them – but with just about everyone walking around with a GPS in their pocket today,...
View ArticleAre Microsites Right for Your School?
A college or university’s website has the tricky challenge of simultaneously communicating with several audiences, including alumni, faculty, parents, and many variations of present and future...
View ArticleGoogle+ for Student Recruitment
About a year ago we shared a blog post with some great tips about getting your college started on Google+ for its student recruitment opportunities. At that time, surveys showed only 9 percent of...
View ArticleINFOGRAPHIC – 4 Reasons Why Higher Ed Institutions Must Invest in SEO
For all the benefits of search engine optimization (SEO), it seems some higher education institutions still need to be convinced why it is so important in gaining visibility for your school. Today’s...
View Article3 Key Areas to Update, Upgrade, and Upscale Your School’s SEO Strategy
How often do your review your SEO strategy? While certain SEO best practices-such as well indexed, quality content, and strategically integrated keywords- will always help ensure good visibility on...
View ArticlePerform an Education Marketing SEO Health Check in 5 Simple Steps
In a competitive area like student recruitment, the quality of your SEO strategy can be the difference between success and failure. No matter how good your programs, web content, and recruitment...
View ArticleHow to Improve Local SEO for Student Recruitment
Location has long been an important part of search – people want to know about the good things that are close to them – but with just about everyone walking around with a GPS in their pocket today,...
View ArticleBoost your Education Content Marketing Strategy with Topic Clusters
Gone are the days when search engines rewarded websites for targeting specific keywords. Now, they prioritize content quality, and rank sites based on their authority on specific topics. To remain...
View ArticleTop Insights on Keyword Research to Boost Your SEO for Higher Education Strategy
Reading Time: 11 minutesUndeniably, search engine optimization has become a powerful way for schools to improve their online presence—particularly in today’s competitive digital landscape. Schools...
View ArticleTop SEO for Higher Education Strategies to Level Up Your School’s Efforts
Reading Time: 10 minutesSearch Engine Optimization, or SEO, is essential to boosting a school’s online visibility, allowing it to better reach and attract new prospects. When done right, SEO for higher...
View ArticleSEO for Higher Education: 5 Tips for Identifying High-Gain Keywords
Reading Time: 9 minutesKeywords are the bedrock of SEO for higher education. They determine the kind of content you’ll be creating for your website and how well that content performs on search engines....
View Article3 Key Areas to Update, Upgrade, and Upscale Your School’s SEO Strategy
Reading Time: 10 minutes How often do your review your SEO strategy? While certain SEO best practices-such as well indexed, quality content, and strategically integrated keywords- will always help...
View ArticlePerform an Education Marketing SEO Health Check in 5 Simple Steps
Reading Time: 9 minutes In a competitive area like student recruitment, the quality of your SEO strategy can be the difference between success and failure. No matter how good your programs, web...
View ArticleHow to Improve Local SEO for Student Recruitment
Reading Time: 11 minutes Location has long been an important part of search – people want to know about the good things that are close to them – but with just about everyone walking around with a GPS...
View ArticleHigh Authority Backlinks: How Your School Can Improve its SEO
Reading Time: 9 minutesBy now, you must have heard of search engine optimization as the top approach for improving your school website’s search visibility and ranking. But did you know that high...
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